Custom and stock illustrations have become commonplace in today’s web design. You want the look and feel of your website to be an extension of your business. This is done by incorporating your
logo and branding. Custom illustrations are a great way to add your company's personality and style to your
website and print collateral. Custom illustrations are unique to your company and can create a lasting impression with visitors and customers.
Other good reasons to include custom illustrations on your website or in print are:
- When a photograph can’t fully capture a complicated subject, an illustrated infographic might work better.
- When a company has a unique look and stock photos and illustrations just don't fit with the rest of the brand.
- When a company wants to stand out from the photo-covered websites of its competitors.
